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Established in 2008 SMEG is the name -it’s better know as Savvy Marketing Entertainment Group which was formed under the brain child of Industry business partners Savoy (SAVvy) Walker and Mark (MARKeting) Forrest. SMEG is a full service entertainment marketing and public relations company servicing individual and corporate clients throughout the United States.

Service areas include:

  • Marketing/publicity campaigns for music, theater, film, fashion, retail product, sports and social events.
  • Media placement (Print, On-line, and Broadcast)
  • Partnership & Artist Consultation
  • Event Production
MARKETING/PUBLIC RELATION CAMPAIGNS

Music/Television/Film/Fashion/Retail Product/Sports/Theater/Special Events

SMEG ‘s marketing/public relations practice began in 2008 and has become one of the sort after independent marketing firms in New Jersey/New York, servicing clients nationwide. SavvyMarketing Entertainment Group was recently selected and received the 2010 “Key To The Heart Award” from RH Sports Management. Savoy Walker and Mark Forrest each have more then 10 years experience in the field of entertainment, marketing, promotion, as well as advertising and event publicity.

Savvy Marketing Entertainment Group designed and created a family based organization that would provide a conducive and supportive environment for clients while building and/or rebuilding their brands and help guide their respective careers. With services available to implement the marketing/press campaign include: arranging press conferences, arranging press screenings for music, television and film, fashion, retail product releases, obtaining album, and film reviews, securing feature articles in national newspapers, trades, booking national and syndicated radio and television coverage.

MEDIA PLACEMENT

An effective marketing/public relation’s campaign translates into increased sales and public awareness for either your product, your event or your company. SMEG specializes in entertainment, music, film, television, sports, and special event media. Our company has the capability to expose a product service or issue to millions of people by tailoring your publicity plan to fit your specialized marketing needs. We help target the special markets and outlets the client needs in order to maximize and capitalize on the client or product’s media presence. Below are campaign’s we are or have been involved with in the first 3 years.

PARTNERSHIPS & ARTIST CONSULTATION


EVENT PRODUCTION

Executive Produce Meli’sa Morgan’s Unsung story TVOne coming in 2015. Partnered with D3-Veteran Co & Dominici Templarii helping veterans return to civilian life by providing proper housing, jobs & education – special events in 2015.

Developed a partnership in Spring 2013 with ABC’s Duets winner “J Rome” and co produced A Spring Event Dedicated To Love “J Rome’s Night Of April Fools In Love” with special performances by Gloria Ry’Ann, Brianna Colette, Bridget Carrington & TVone’s R&B Diva Monifah, to a sold out crowd at NYC’s Joe’s Pub.

Developed a partnership in spring 2011 with The Samsung Experience in the Time Warner Center in New York. Which brought a 7 Week Free Summer Monday Concert series to their venue. Each week filling the space with over an attendance of 350+ which showcased the talents of such music artists as Grammy® nominated singers Kelly Price, Trey Lornez and 3 Time- Grammy® Winner Singer Dorinda Clark Cole, International R&B songstress Mel’isa Morgan and International House Music Singers Barbara Tucker and Kenny Bobien. Which gained 4 star press/media reviews each week secured all by SMEG.

MY9TV Chasing New Jersey-Featured a segment, which aired in the Tri-State and Philadelphia on Client Caitlin Kelly of Caitlin Kelly Designer Swimwear about her 2014 collection “Endless Possibilities.

Good Morning America-Participated in marketing/media assistance for GMA’s summer series concerts for Internationally Superstars: Whitney Houston, Mariah Carey, Janet Jackson and Jennifer Hudson.

2013 J Romes Night Of April Fools In Love Sold-Out at Joes Pub NYC
2013 Red bulls Arena National Anthem ABC Duets Winner J Rome
2012 Kelly Price & Friends Unplugged for The Love of R&B Grammy Party LA
2012 BPM Beloved Presents Music @ The Coffee Cave Newark NJ
2012 Adrian Alicea Haute Couture Fashion Show
2011 Rock Against Poverty – New York City Concert,
2011 National Show Choir Championships,
2010 and 2011 BET’s Rip the Runway,
2009, 2010 and 2011 Susan G Komen, Race for the Cure
2009, and 2010 GLAAD Awards,
2010 Willfeast, Brooklyn, NY
Actor’s Play House, New York City
23rd Street Best Buy’s In Store Concert Series
National Action Network
Citi Fields
National Baseball Association
RH Sports Management, Our Gang Coat & Toy drive
2010 Grammy Awards
Kean University
Key Club Lounge of New Jersey
Good Day New York
BB.Kings
City Of Newark, NJ
2009 Haiti Project
Bubby’s Brooklyn Lounge
Faison Firehouse Theater in Harlem, NY

AFFLIATES / SPONSORS / PRESS COVERAGE PROVIDED BY:

Bravo – Watch What Happens Live – Andy Cohen
ASmith & Co Productions
IRONBOUND Film and Television Studios, LLC
Mercedes-Benz Fashion Week Miami 2013
IMG Fashion Events & Properties
St. Jude Children’s Research Hospital
IMG Models
My9TV show Chasing New Jersey
NBC 4 TV show New York Live
Terrie A Williams Agency
TVOne R&B Diva (Monifah)
IMDBPro
BB Kings – R&B Nights
Susan G Koman Foundation
National Action Network (Al Sharpton)
GLAAD
Lite Records
Fox5 – Good Day New York
Non-Stop MSNBC – All Night With Joey Reynolds
American Idol
Ashford & Simpson (The Sugar Bar)
WilliFEST – Williamsburg BK International Film Festival
Nippy Inc. – Whitney Houston
Phillip Bloch Inc.
Samsung Experience – NYC
Trio Talent Agency – LA
James Brown Foundation
Luminous Breast Cancer Foundation
All4One Alliance
Love Her Heart
Cila Management
Rock Against Poverty
Getty Images
Wire Images
JP Designs Art
Winsome Sinclair Casting
Harvest Magazine
Rally For Peace – Plainfield NJ
HEED Magazine
Kim Burrell (Song For Haiti Project)
Our Gang Coat/Toy Drive
Stuff Fly People Like – Press
Singers Room – Press
Soul Tracks
Gifted Soul
Pure Soul Production
SAG-AFTRA
Calqulated Music
Love Jones Inc.
National Finale Choir Championship
Carma Foundation (Haiti Relief)
We The World Organization
David Williams Management, LLC
Gravity PR, INC. NYC
Bubby’s Restaruant
Be The Link HIV Campaign
DJ S Gallagher – Soulpower.podomatic.com UK
Garden State Equality
Big U – Digiwaxx
BET – Tania Gomez
Honest Tea
Blink Of An Eye Photography
Jones Photography
Scott Stander and Associates, Inc.
IKONS Magazine
Trey Lorenz Music Group
Akademiks
Livebooks
L.O.T.D. Media Inc.
Clo-vee Products
Mike Geffner Presents The Inspired Word
Hot 97 “Push 4 Peace Event”
Sheryl Lee Ralph – Diva’s Simply Singing
Abiola TV
Redbulls Arena – National Anthem
METS – National Anthem
Heart & Soul Magazine
Essence Online Magazine
Bleu Magazine
XI Magazine
The Chris Black Show
Williams Talent Agency, LLC
Vitamin Water
African American Literary Awards
Swim Journal
ASCAP
98.7 Kiss FM Coat Drive
Pop Eater – Blog
Best Buy
Vodkila Spirits
Music Choice Channel
Shonan (83.1FM) in Japan
Oksana Baiul (Cold As Ice Show)
Spunlive
Amalgamation Magazine (An Industry Quarterly)
Black Law Entertainment (Troy Womack)

MEDIA REFERENCES

Emil Wilbekin
Essence Magazine

Sharon Smith
ASmith & Co Productions

John Kilgore – JFK Entertainment
Manager of Monifah

Rev Al Sharpton
National Action Network

Lance
Manager of Jill Scott

John M. Quinones
Anchor/Correspondent
Primetime & 20/20

Donna Houston
VP of Operations
Whitney Houston Entertainment/Nippy, Inc

BJ Coleman
President/CEO
Coleman Entertainment Group

Mark Bennett
Business Affairs
Stage 48

Ray Bianco
VP MSG Entertainment
Madison Square Garden Company

Phillip Bloch
Celebrity Stylist

Jeffery Rolle
CEO
Sang Girl Inc/Kelly Price Entertainment

Damon Williams
Executive
eOne Entertainment

Melinda Dancell
CEO
MDP Entertainment

Kelly Chiusano
Producer
Good Day New York

Ross Burton
CEO
RBeauty

Wardell Malloy
Senior Director
BMI Music

Ra-Fael Blanco
VP of Media
2R Entertainment

Mattheu Hinton
Associate Director
Universal Music Group

Cedric Gray
Manager
Gucci

David A. Mitchell
Publisher, Amalgamation Magazine

Saoul Vanderpool
Founder/Publisher HEED Magazine

Ardranae Byer
Founder/Publisher IKON Magazine

Thornell Jones Jr.
CEO & President at Fortress MKTG

Rodney Chester
Owner, Director of Dance, Choreography & Print
Trio Talent Agency

Winsome Sinclair
Winsome Sinclair Casting

Rowena Husbands
CEO
blinkofaneyephotography